Our company had been passing around PPC management responsibilities like a virus without realizing how much money we were losing or how much sales potential we were missing. Parallel Path delivered a comprehensive ppc campaign analysis with on-target recommendations that yielded a 200% increase in lead generation.

- Redstone Software

Is your PPC campaign healthy? How can you really know? Monitoring and analyzing all the related data can be confusing and discouraging. It's even more difficult to determine how to improve what you're doing.

Parallel Path's ppc campaign analysis professionals will team with you to clarify your objectives, sift through all the relevant data, and identify areas to improve. Best of all, we deliver the expertise and objective outlook to make solid recommendations for improvements based on in-depth PayPerClick Management experience.

Our clients see dramatic improvement in the effectiveness of their PPC campaigns:

• Online retailer, Stork Radio, was able to double its daily qualified lead generation without increasing its daily spend by implementing a comprehensive bidding strategy offered by Parallel Path. The bottom line result was a 33% decrease in the firm's cost per click – a huge cost savings.
• Parallel Path analyzed the ppc campaign of Confio Software and recommended deleting ineffective ad groups and reorganizing its keywords into more cohesive and targeted ad groups. The result was an overall 20% reduction in Cost Per Click and increased qualified traffic.

Internet Marketing is our passion. Let us partner with you to deliver highly effective targeted lead generation services and sales conversions like you've never experienced before.